Expertise
Audouin Consulting combines three areas of expertise: Creative CSR, Responsible Communication, and Environmentally Engaged Art. With over 25 years of experience and innovation led by its founder, Alice Audouin, the firm offers a unique approach at the crossroads of sustainability, communication, and art, supported by a multidisciplinary team.
As a pioneering and singular mediator in France between art and sustainability, Audouin Consulting supports the ecological transition and addresses contemporary challenges through innovation and creativity.
Each mission is underpinned by strategic reflection and tailored studies. The firm leverages its globally unique international database, featuring leading artists, creators, visionaries, artisans, and designers connected to environmental issues, ensuring exceptional talent is selected for every project.
The firm promotes a “Creative CSR” approach, integrating imagination, culture, and innovation into its methods.
- Purpose-driven organizational support
- Expertise in societal challenges
- Carbon and biodiversity transitions
- Materiality matrices
- Prioritization of challenges, definition of indicators and objectives
- CSR reporting
- Inspiration sessions on trends, innovations, and artists
- Carbon assessments and Life Cycle Analyses
- Stakeholder mapping
- Partnerships with NGOs and civil society
- Sustainability reports
- Design and facilitate kick-offs and brainstorming sessions (Innovation, Circular Economy, etc.)
- Tailored studies
- International benchmarks
- Development of projects with innovators and creators
Audouin Consulting bridges the worlds of art and sustainability, supporting organizations in the development of projects with significant cultural and sustainable impact. With deep and extensive knowledge of artists and creators engaged with environmental issues, the firm also addresses the ecological transition challenges of the cultural sector.
- CSR strategy for cultural organizations
- Establishing collaborations and partnerships with artists
- Exhibition curation
- Artistic direction
- Engagement with Sustainable Development Goals (SDGs) through art
- Creation and support of thematic collections
- Mobilization actions (internal/external) with artists
- Philanthropy consulting
- Support for artist projects
- Environmental evaluation and carbon assessment of cultural activities
- Inspirational kick-offs through art
- Artist meetings
- Artist residencies in companies
- Studies
- Benchmarks
Founded on 20 years of experience in responsible communication, Audouin Consulting supports organizations in the development of committed communication strategies and brand activism.
- Communication on sustainable development
- Kick-offs and training for communication directors
- Eco-design of communication tools
- Brand engagement analysis
- Audit and support in signing the FAIRe charter
- Monitoring and anti-greenwashing advisory
- Stakeholder mapping
- Positioning of purpose-driven brands
- Stakeholder relations
- Executive public speaking
- Benchmarks, Studies
Audouin Consulting produces studies in the fields of culture, luxury, CSR, art, and major societal trends. These studies help identify top talents, anticipate societal trends, explore new post-carbon aesthetics, and better understand the youth engaged in climate action.
Societal Trends
Insights: Queer Ecology
From petro-masculinity to eco-feminism: values, visual, and semantic universes
Post-carbon-consumerist-colonial-patriarchy Generation
Gen Z and Ecology
Luxury
Trends in Luxury & Sustainable Development (2021, 2022, 2023 and 2024)
Innovative ecological materials
Culture
New post-carbon aesthetics
Museums and climate: best practices
Sustainability in the cultural sector: a panorama of best practices (2022, 2023 and 2024)
Top 50 contemporary artists engaged in environmental issues (2020, 2021, 2022, 2023 and 2024)
Top 50 artisans, designers, and architects committed to environmental causes (2022, 2023 and 2024)
Communication
The new green influencers
Best practices in responsible communication
Fighting greenwashing, socialwashing, and cleanwashing